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Realtors: Why being licensed at Powerhouse Realty is a GREAT decision…

Posted by MadeinNYC on September 15, 2017
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In New York City, there’s a Real Estate Brokerage Firm on every block. From Mom & Pop Shops, Tons of Independent Brokerages, Discount and/or Flat Fee Firms, to Major Brands there are plenty of options to choose from in the biggest city on the planet. NYC being a city with over 36,000 Realtors, obviously no one Brokerage has a dominate and/or superior system because every Agent in town would be working there.

With that being said, what makes a Realtor choose one Brokerage over another? Is it Brand, Business Method, Commission Splits, Expertise, Friends, Location, Niche, Socializing, Support, Systems, Technology, and/or Training? Either way, we all made a choice based on what we believe, expected, needed, and wanted from a Brokerage Firm at that time. So, why did you choose your Broker? How is it going? Do you need to do something different? Is it what you expected and/or are you getting what you need? What do you need?

These are some very thought provoking questions that a Realtor has to consider before joining a Broker. You are actually in business for yourself and to some degree the vehicle (Broker) you choose can potentially make or break you. At Powerhouse Realty Group, we are CHANGE AGENTS! Our Brokerage is a Progressive Real Estate Brokerage Firm that is designed for the Technological Savvy Consumer and Realtor that wants more: Control, Options, and Savings.

Often enough, most will want to define us as a Discount Brokerage Firm. The only issue with that label is that everybody in one transaction or another has to for whatever reason discount or reduce a commission to successfully close a transaction. With that being said, because fees are negotiable, every Broker is actually a Discount Broker. But in the pursuit of defining and putting different Brokerages in a Box, some firms may still hold to old labels. Powerhouse Realty has set out to create a transparent and upfront approach to display the services we offer consumers. I’m sure that is a horrible thing to do, right? Nobody wants transparency and upfront options as a consumer!!

Just like any other Brokerage in NYC, Powerhouse Realty isn’t for everybody. We are CHANGE AGENTS! Including Traditional Models, everybody is a “Discount Broker” but not us… We are a Progressive Real Estate Brokerage Firm, with Progressive Realtors, that work with Progressive Buyers and Progressive Sellers. Last year, per the National Association of Realtors, 68% of all buyers throughout the United States were Generation X and Y. This Progressive and dynamic generation is why we created Powerhouse Realty Group. This segment of the population was born in a technological era, has access to technology, uses technology, and looks to technology for information to make educated decisions about EVERYTHING! With that being said, Powerhouse Realty focuses on serving this sector of individuals that wants to save money, that wants to search and is searching real estate on their own, that wants to monetarily participate in the marketing and selling of their home, that wants more CONTROL, that wants more OPTIONS, and that wants to be more INVOLVED because they have access to our information. Can you imagine the access they will have in the next three (3) to five (5) years? Powerhouse Realty Group: Rethink. Real Estate.

Hate it, Like it, or Love it Powerhouse Realty is ahead of the game. I’m sure you are being asked more and more to rebate your commission or discount your listings. Powerhouse Realty has methodically designed a transparent and upfront system that offers discounts and rebates to those consumers that qualify. Yes, that qualify! So, in spite of popular belief Powerhouse Realty DOES NOT give all of our clients discounts and rebates. Actually, most of our transactions are Full-Service! Actually, our Realtors have the option of Opting In or Opting Out of the Discount or Rebate Programs and just take advantage of our great COMP PLAN.

Our compensation plan is very strong. It doesn’t matter if you want to call us a Discount Brokerage, Progressive Brokerage, or Traditional Brokerage we have one of most dynamic COMP PLANS in New York City that allows our Realtors to financially mature similarly to being in Corporate America. No matter how we are defined, Powerhouse Realty has systems in place that allows our Agents the opportunity to peak based on their performance. In addition to that, the support, the technology, and training at Powerhouse Realty is as efficient, effective, and systematic as the major brands, if not better. Chris Caballero, the founder of Powerhouse Realty Group, is an accomplished professional with 22 years of real estate experience and 750+ closed sales transactions. He believes in EDUCATION, SUPPORT, SYSTEMS, and TRAINING!

So, why is being licensed at Powerhouse Realty a great decision? There are many reasons! Powerhouse Realty Group was created for a growing and soon to be majority segment of our population. Baby Boomers are retiring and downsizing. The Generations that follow shop different, has different access, different expectations, different habits, different perceptions, and uses technology in their everyday lives is like breathing. This generation has grown up in a Consumer Centric/Consumer Direct technological informational Do-It-Yourself era and Powerhouse Realty is positioned to be one of the Brokerages of the future on a national platform.

If you are in New York City and want to schedule a confidential interview, please email Chris Caballero at chris@powerhouserealty.com or call 718.971.6650. If you have been thinking about a change, lets talk to consider your options. If you have the desire, we can show you how to become a TOP PRODUCER using our systems at Powerhouse Realty Group.

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